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The joint living brand 'BETTERFINGER' of 'Neoflam' and 'JTBC', a company specializing in kitchenware, announced on the 7th that it has newly launched.

Betterfinger is a total living brand that emphasizes the three keywords 'FUN, NO RULES, PLAYFUL' and the slogan 'NOTHING IS A MISTAKE', which means it's okay to make mistakes.

It is characterized by a unique design and color, which is difficult to find in the market, such as a different shape of the handle on both sides. Currently, it is showing cookware (pots, frying pans) and ceramic products, and it can be used as an interior accessory.

Better Finger Cookware consists of a pot, hot pot oval, frying pan, grill pan, wok, and petit wok products. Ceramic products such as mil tray, goblet cup, petit ball, plate, and mug are also available, and they are available in four colors: purple, white, yellow, and pink to broaden the selection.

A Betterfinger official said, "The combination of Neoflam, which produces healthy ceramic coated cookware, and JTBC, has created a new brand targeting the MZ generation. We will continue to lead the market with fun and trendy items." said.

Meanwhile, the Betterfinger shopping mall will hold a launching exhibition such as gifting of additional products and additional savings until March 7th.